Catholic Writing

How to Attract the Right Clients for Your Catholic Business

/ chicoinematt / Leave a comment

How do you attract the right people you want to do business with?

Create niche content that adds value (informative, inspiring, and/or funny) to your target audience.

My target audience is small Catholic business owners.

I create and share content that almost always is tied exclusively to the Catholic faith.

The times I showcase a glimpse into my personality and hobbies I make sure it’s still connected to Catholicism.

Not everyone will get the joke below.

It’s a very niche Catholic meme. 😆

But that’s okay. I’m not writing for everyone.

That’s what Generic Social Media Influencers do.

I’m not generic. As a neurodivergent, left-handed, literary omnivore Catholic I’m wayyyyyy too weird for the average person.

And you aren’t generic. You’re too awesome!

I like to partner and work with non-generic people.

Saint Therese of Lisieux wrote, “The world is thy ship, not thy home.”

Think of your business as a ship, carrying your family and helping your clients with their needs.

The destination? Our home in Heaven.

We do need to live in the world but we still need to keep our gaze on Our Father.

I create non-generic Catholic content that will attract the right clients for your business.

Will you let me join your ship on the journey?

P.S. What’s the funniest Catholic typo you made or read?

#catholichumor #catholiclife #catholiccontent #nightwing #saintjosemariaescriva

Thank you for sharing!

A Life Update from The Simple Catholic— Dreams Realized

/ chicoinematt

The cool thing about pursuing your dream is the amazing doors it opens up.

This year I signed at least six clients (two renewed contracts so far) and met with lots of inspiring small Catholic business owners.

I’ve been featured on a couple podcasts, interviewed for a diocesan newspaper, and even had an article published (as a cover story) for one of my dream publications.

Freelancing has given me and my family more financial and scheduling freedom which has led to less stress.

I’m even trending towards being able to cut back hours at my main job by the end of the year.

Dreams Take Time to Take Root

The seeds were planted back in 2015. Well, maybe even further back in 1996 when I wrote silly stories about my orange stuffed animal named Snap on my mom’s typewriter.

Grateful for all those in my network (Catholic and writing) who have helped encourage, support, or teacher me valuable insights about my industry.

Special shout-out to my wife, parents, and siblings who have encouraged me along the way.

And finally, most importantly, thankful for God for giving me the opportunities and strength to carry on and craft my writing skills.

What’s your dream?

Start traveling towards it today. 🙏 🙂

Thank you for sharing!

Relaunch Your Catholic Small Business: The Proven Strategy to Reconnect with Customers and Revive Your Business After a Tough Year

/ chicoinematt

Are you struggling to relaunch your business after a challenging year? Here’s the proven strategy I used to reconnect with my customers and successfully get my business thriving again.

Use this strategy ⤵️

The What:

📬 Send them personalized postcards— in a digital world, paper will stand out

💬 Send personalized DMs to check in with them (don’t sell anything off the bat…that’s spammy/salesy)

Post consistently on social media about your products/services:

🔶 Be valuable (educational/entertaining depending on your brand voice) about it at least 80%.

🔷 The other 20% you can mention th products/services you offer but frame it from the problem you solve

✍️Publish regularly on your blog to help provide insights about your industry for your audience.

The When:

Reach out to your customers (works for prospects too) at natural checkpoints.

Holidays, weekends, end of the week, liturgical feast days (my clients are Catholic small business owners 🙂).

For example:

“Hi (insert first name)! Hope you are having a blessed Feast of Saints Peter and Paul.”

OR

“Hope you had a blessed Feast of the Most Holy Trinity (insert first name)! Here’s a funny meme I made for the occasion and thought you might like it”

At around 90 days before your relaunch start to be more overt in your messaging about the products/services you provide (thank you Stacked Marketer Holiday Marketing Guide for this tip!.

If you try to promote your work any sooner from a cold hiatus then your customers are going to notice and be turned off by the experience.

—–

Rebuild relationships first. Sell later. 👍

#customers#smallbusiness#relationships

Thank you for sharing!

Discover the Surprising Connection Between Laughter and Holiness

/ chicoinematt

Did you know that laughter can bring you closer to God? 🙏

Okay, okay, hear me out: as someone who has suffered from serious-syndrome, I used to think that holiness and humor were mutually exclusive.

Then I encountered a quote by Maya Angelou:

“I don’t trust anyone who doesn’t laugh.”

😳😮😆

Bold claim I know.

But it got me thinking.

Laughter Leads to Joy

Smile like Pope Francis today. 🙂

And the more I thought about it, the more I realized that laughter is essential to a joyful and holy life.

This occurred from I was reading The Wizard of Oz to my daughter.

I witnessed the delight of whimsy and wonder in my child’s eyes as I was reading about Dorothy’s strange journey.

Telling her about the cyclone, Kalidahs—hybrid bear-tiger creatures, yes these are a thing that the movie left out…

(maybe that’s where the ♫ Lions, and Tigers, and Bears…oh my! ♫ came from)

…and the encounter with the Witched Witch renewed my own spirit of wonder and awe.

When life throws curveballs, sometimes the best thing to do is laugh it off, just like Mark Twain said, “The human race has only one effective weapon and that is laughter!”

And let’s be real, life throws a lot of curveballs.

Humor is a Shield during a Stressful Week

Some weeks feel like every day is a “Monday”. 😭

But I’ve found that humor can help us face those challenges with grace and joy.

That’s why I’m passionate about creating Catholic content that is both faithful and fun.

Laughter limits one’s pride and makes others comfortable around you. More open to receive the Good News. 🙏

From reading “The Wizard of Oz” with my daughter to discovering unexpected moments of wonder and awe, I’ve experienced firsthand how humor can lead to holiness.

There’s no better saint that combined faith and funniness than Philip Neri. 😆🙂🙏

Saint Mother Therese put it this way, “Joy is the net of love by which we catch souls.”

Did Jesus call his disciples (then and now) to be fishers of men (humanity)?? 🤔

If you want unboring content that’ll make you laugh and bring you closer to God and capture your audience’s attention faster than 🐻🐻 to 🍯, DM or email me at chicoine.matt@live.com.”

P.S. You’ll only regret it if you’re a curmudgeon.

 🌟😂🙏

Thank you for sharing!

Introducing Two New Creative Content Series for The Simple Catholic

/ chicoinematt

Saint Philip Neri wrote, “A joyful heart is more easily made perfect than a downcast one.” He is the patron saint of laughter and humor. Humor has acted as a spiritual aid during many times of doubt and trial in my life.

When I started as a writer in my college and graduate school years, most things I wrote were serious in nature. Research papers, books reviews, and theological theses.

There definitely is a place for serious and academic writing but over the years, and especially since becoming a parent, I’ve realized humor can be a means to holiness.

You catch more people’s attention with honey than with vinegar. I have applied this sentiment to evangelization: you can cast a wider net with humor and can include aspects of the faith within funny memes or theological jokes.

Along with Catholic Meme Mondays, I am planning on including two additional creative weekly post series: Holy Haikus and What If Theology.

These will largely feature on my social media accounts (Instagram and Twitter). Here’s a preview on what to expect with these new content series:

Is humor a path to holiness?

Share your favorite Catholic joke and/or comedian in the comments section. 😆🙏

Thank you for sharing!

The Simple Catholic Named One of Top Catholic Blogs in 2019

/ chicoinematt

I was pleasantly surprised and very humbled to receive the news that my blog The Simple Catholic was recognized by Feedspot.com as one of the top 120 Catholic blogs for 2019 (#102).

Thank you for support

Thank you to all the people who helped me with encouragement, writing guest posts, and engaging with my content on this platform. You my readers are the reason I write. I humbly use this platform as a means to inform and entertain you about the Catholic faith and my journey as a parent with special needs children.

Special shout to my wife Jennifer she was instrumental to my success: she proofread my articles, gave me time to write, and listened to me brainstorm my ideas 💡

It is also her birthday and I had a unique and cool surprise for her—stayed tuned later as I will reveal that later today. 😊

Thank you to William Hemsworth M.Div, Orlando U Javien Jr., Andrew Garofalo, and Megan Naumovski for your guest posts and to Keith A. Little for your future content on my site. Please visit the Guest Posts page to read these stellar works by these gifted writers.

Thank you to Pete Socks for reaching out to me with help in promoting visibility of my writing services.

I am a blessed man. I am nothing without your help and ultimately the grace of the Holy Trinity.

Here is a link to the top Catholic blogs if you are curious about the list. There are excellent blogs to follow so please check those out. 👍

https://blog.feedspot.com/catholic_blogs/

#catholic #catholiccontent #chicoinecontent #gratitudeisouroxygen #gratitude #success #catholicblogs #catholicwriting #writing

Thank you for sharing!